RIKA AFRIKA

ART AND CULTURE.

"Mati Peggie Rua: My Narrative in Arts, Media, and Communication."

Embark on My Journey: Where Passion Meets Excellence: Step into my world, where the essence of passion, dedication, and excellence thrives at the crossroads of media, communication, and the arts. I take immense pride in being an active member of the Association of Media Women in Kenya (AMWIK), and I invite you to join me on this transformative expedition.  The Foundation of Mastery: Education. My journey commences with a solid foundation built upon a Diploma in Mass Communication (Electronic Media) from Daystar University. This unquenchable thirst for knowledge propelled me towards a Bachelor of Arts in Mass Communication (Electronic Media) at the same institution. A Relentless Quest for Growth The cornerstone of my career is an unwavering commitment to growth and learning. This pursuit is evident through my participation in diverse training programs and the attainment of numerous certifications. My exploration includes Google News Training, where I dived into the intricacies of Advanced Search, Fact-checking, Data Journalism, and Visualization. My journey also encompasses the Facebook Journalists Project in collaboration with REUTERS, providing insights into the dynamics of Digital Journalism. Moreover, my dedication extends to cultural preservation, actively engaging in the first and second conferences of Culture and Heritage for the Youth by KNATCOM UNESCO. A Vibrant Career Tapestry My professional voyage paints a vivid picture of versatility and expertise. Serving as a Consultant Panelist in Pop Culture at KBC Channel 1, produced by Rival Media, I have contributed to engaging panel discussions, expertly navigated complex subjects, and ensured that dialogues are both lively and informative. However, I am more than just a media personality; I am a creative force. In my role as Host and Script Writer for "Beyond the Kitchen," I have showcased my creative talents and storytelling prowess. Venturing into brand representation, I proudly assumed the position of Brand Ambassador for Black Forest House, featuring in an advertisement aired on Citizen TV and YouTube. A Global Reach and Leadership My influence transcends borders as a Content Provider & Correspondent for Fashion One TV, Kenya. In this capacity, I have crafted and managed video content, conducted interviews, and played a pivotal role in content production for the African block. My international experiences as a Media Correspondent in Cebu, Philippines, allowed me to produce and host "African in Style." Additionally, my leadership abilities have shone through my role as a Production Manager at the African Urban Entertainment Company, where I oversaw the production of the Break-time show. Community Engagement: A Commitment to Change Central to my journey is an unwavering commitment to cultural heritage preservation and youth empowerment. My role as Miss Tourism Kilifi County led me to serve as a Communications and Tourism Consultant in the Ministry of Tourism Kilifi County, elevating tourism and culture while enhancing the county's reputation. My contributions extend to initiatives such as "Her Story She Matters" and "Art Against Abuse," underlining my dedication to driving positive change. In Conclusion: Inspiring Fervor and Determination My journey is a testament to creativity, dedication, and an unshakeable commitment to empowering youth and preserving culture and heritage. With a diverse skill set, extensive experience, and an indomitable spirit, I stand as a valuable asset in the world of media and communication. As you explore my achievements, projects, and insights, I hope my journey serves as an inspiration for you to pursue your passions with unwavering fervor and determination.  

Posts

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Hello Mid-Thirties: Goodbye Early Thirties, Here’s to the Next Chapter!

Stepping into my mid-thirties, I reflect on the lessons learned, the dreams pursued, and the unwavering support of my family, embracing the journey ahead with gratitude and anticipation.
By : admin | Feb 29, 2024
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“Mvera: A Cinematic Journey Through Mijikenda Culture”

As soon as I returned home from the premiere, the excitement and anticipation surrounding the movie “Mvera” seized my attention. It ignited a profound desire within me to delve into this cinematic
By : admin | Sep 27, 2023
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“Yakuti: Choosing My Son’s Name”

Title: “Yakuti: The Journey of Naming My Son” When I welcomed my son into the world, I knew I wanted his name to be a departure from the traditional English names we
By : admin | Sep 14, 2023
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“Rediscovering My Voice: A Journey Through Style, Art, Culture, and Motherhood”

They say that art imitates life, and for me, life has always been a canvas painted with the vibrant colors of my Mijikenda cultural background. As a child, I was deeply immersed
By : admin | Sep 2, 2023
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MY RED CARPET MOMENTS:

As we observed the oscars, golden globes and other red carpet events in awe, the events allowed some of us to dream. But if we are honest enough, most of us didn’t know about such events while growing
By : admin | Apr 27, 2021
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THE CLOSET, NEVER WORN BEFORE OUTFIT.

We each have that one fancy outfit we bought and have never worn before, either because an opportunity has never presented itself or we jusr love to look at it in the
By : admin | Apr 22, 2021
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Patchwork dress, bold and daring.

Have you ever had left over fabric that you have no idea what to do about it. For my first post this year after a long while, i decided to prepare this
By : admin | Apr 12, 2021
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UPCYCLE WEAR:

When you receive a gift that means the person cares and they were thinking of you the moment they picked that gift, it means you matter. So today I would like to
By : admin | Sep 11, 2020
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ORIGINAL DESIGNS BY RIKA

Princess

Fashion design

Fashion design

Fashion Design

Fahion

Fashion